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  • Jay Alber

Leadership President & Owner

Jay Alber

President & Owner of ILLING Packaging. Based in Richfield, Wisconsin.

About

Jay Alber didn’t inherit a title. He inherited a century of trust to protect. He is the fourth-generation president and owner of ILLING, the family-owned packaging partner his great-grandfather H.T. Illing founded and that his grandfather Bob Illing and father Mike Alber carried forward before him. Next year, ILLING turns 100.

He came up on the manufacturer side, at 3M’s Tapes and Adhesives division, before joining ILLING, where he has spent 23 years, the last nine as President and Owner. In packaging, where private-equity churn has made consistency a competitive advantage in itself, that kind of continuity means something.

Jay lives in Richfield, Wisconsin with his wife Jenelle and their two children, Cayden and Colton. He’s an outdoorsman and hobby farmer who loves to create solutions, at home or at work. It’s the same instinct that builds a custom labeling machine when a customer is told it can’t be done.

Four generations of family ownership

  1. H.T. Illing Founder
  2. Bob Illing 2nd generation
  3. Mike Alber 3rd generation
  4. Jay Alber 4th generation
“
Family First. Have Fun. Create. We built our culture on those three concepts.

Experience

2017 – Present

President & Owner

ILLING Packaging

As fourth-generation owner, Jay has built ILLING into a full-service rigid-packaging operation: 90 employees across four locations (Milwaukee, Chicago, Minneapolis, and Atlanta), more than 600,000 square feet of distribution space, and over 80 decoration machines for silkscreen, pressure-sensitive, and shrink-sleeve application, with Milwaukee and Atlanta serving as the decoration plants. ILLING represents 50 North American manufacturers across the full range of rigid packaging, from a one-ounce glass vial to a 275-gallon IBC tote. Much of that growth has come from within, improving on the processes and systems prior generations established and protecting the business with a legal mentality as it grows.

Earlier career

Marketing & Sales Coordinator, Tapes and Adhesives

3M

Started on the manufacturer side, supporting 18 sales reps and promoting products across the division. The experience sharpened the sales instincts and customer-service approach he carried into ILLING.

Point of View

If you’re not growing, you’re dying.

Jay’s philosophy is simple: show up on time, provide a solution, execute it at a fair price, and follow through on every commitment. Standing still isn’t stability; it’s decline in slow motion. His instinct, in sales, service, and operations, is to stay on the front foot and anticipate a problem before the customer has to name it.

The core of what ILLING does is inventory management: holding goods, delivering just-in-time, and keeping a customer’s cash from sitting in unfinished inventory. Jay’s shorthand for the whole business: we are an investment banker in other people’s packaging.

When a long-term customer was getting inconsistent print quality and poor service direct from a manufacturer, Jay didn’t point them to an off-the-shelf fix. He built one: a custom labeling solution that unified the look across seven pail sizes, at competitive pricing and flexible enough for small and large volumes. It now runs on more than three million pails a year for Bell Laboratories of Windsor, Wisconsin, an anchor account and one of ILLING’s top five customers for 20 years.

Inside the building, Jay leads through the principles of Patrick Lencioni’s The Five Dysfunctions of a Team, built on trust, accountability, and collective results over individual ego. It’s the same instinct behind the culture he built, and the reason a 90-person company across four locations still runs like a family business.

Code of Ethics

Written by Jay, lived by the team. It’s not a poster on a wall; it’s how ILLING shows up for its people, its manufacturers, and its customers.

Live each day with courage. Take pride in your work. Always finish what you start.

Do what has to be done. Be tough but fair. When you make a promise, you keep it.

Trust, commitment, and loyalty are the foundation. Talk less and say more. Nowhere to draw the line.

Always remember: have confidence and believe in what you think is right.

Expertise

Rigid Packaging Just-in-Time Inventory Custom Supply Chain Contract Decoration Silkscreen & Shrink Sleeve Pressure-Sensitive Labeling Manufacturer Rep Model Custom Machine Design Application Engineering Industrial & Consumer Packaging

Recognition

Jay has earned multiple packaging design awards, recognized by Silgan, the National Association of Container Distributors, and Mauser Packaging, for innovative packaging solutions tailored to each customer’s application.

Jay Alber

At a glance

By the numbers

4th Generation president & owner
90 Employees across four locations
600K+ Sq ft of distribution space

Education

Background

  • B.S., Communications

    University of Wisconsin–Whitewater

Affiliations

Memberships

  • NACD

    National Association of Container Distributors

Connect

Reach Jay

linkedin.com/in/jay-alber

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